Ad Operations Manager

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Ad Operations Manager

DTI (Data, Technology & Innovation) is the centralized hub for all agency activity within Publicis One related to data strategy, management and application. The Tech Ops team sits within this department and its end-to-end design, from tag creation through campaign reporting, ensures our clients have clean and usable data from which insights can be gleaned and applied to campaign optimization and decision making.

We are experts in the art of trafficking digital ad campaigns, skilled at fighting ad fraud, and outstanding optimizers. Since the team is so new it means that we can break some rules, forge new paths, and invent new wheels on a regular basis (reinventing the wheel is just silly).

We need more people like us – who love tech, are intellectually curious, can work well with others and on their own, and prefer proactive over reactive. While we want you to look professional, no ties, suits, or other dress-up clothes are required.

Sound good so far? Then don’t stop reading…


What you’ll do:

In Corporate Speak: Flawlessly execute digital campaigns using a variety of ad servers, DSPs, DMPs, and VVF tech.

In Tech Ops Talk: Be on the front lines of the digital advertising universe and help solve some of the toughest industry problems our clients face.

- Manage campaign launches and ad technology integrations (we’ll show you how we do it here).

- Support the media and creative teams to activate digital campaigns (display, video, social, mobile, and programmatic).

- Handle the basic aspects of the trafficking process, including connecting placements to creatives, setting up consistent configurations, and collecting clean data.

- Manage the more complex aspects of trafficking, including Floodlight tags, dynamic creatives, DMP integrations, network upgrades, and more.

- Collaborate with fellow Tech Ops colleagues on process to prevent errors, ensure consistency, to create a bomb-proof QA checklist.

- Collaborate with vendors on behalf of creative agencies when troubleshooting is required.

- Become a Subject Matter Expert on any number of technologies; keep yourself and the team up to date on the ever-evolving media landscape through regular research and knowledge sharing.

- You will work across multiple clients, so we want you to share the best practices of each with the rest of the group in order to improve our output and standardize our work.

- Assist clients and media teams in technology tests such as verification partners, and mobile ad servers.

- Be responsible for holding media teams and creative agencies to execution timelines.

What you’re like:

- Highly detail oriented, good with time management, obsessed with accuracy, a strong critical thinker, and able to juggle multiple tasks/clients. In a word: organized.

- A patient and diligent troubleshooter, unwilling to let go of a problem until it is solved.

- A creative problem solver, a customer service expert, a great team player.

- A good communicator – able to write clearly, speak professionally, and teach complex technical concepts to a non-technical audience in a way that helps the ideas stick.


- A minimum of 1 year experience in digital media (agency, technology or publisher side)

- 4 years of college education preferred (technology, marketing, computer engineering, web development, mathematics, or any other geek-friendly focus will do).

- Fluent in English, and preferably Dutch

- Experience with digital platforms – if you can go deep on programmatic (DMPs, DSPs, Exchanges), the ins-and-outs of second-and-third-party vendors, ad servers (display, video, social, mobile), Tag Management Systems (GTM, TagMan, Signal, etc.) and/or VVF vendors (viewability, verification, and fraud prevention), we will have a great conversation.

- Exposure to and/or interest in online advertising bid and pricing models (CPA, CPM, CPC, CPL) a bonus.

- While we’re listing technology, we’d love to see skills with HTML5, CSS, and JavaScript.

- Our clients are primary DCM users, but if you know Sizmek or Adform, or another similar ad server, please tell us. Also don’t be shy about your expertise with floodlights, rich media, etc.

- Knowledge/experience with the Doubleclick Digital Marketing suite (DDM) and/or Google 360 suite helps.

- The ability to rock the Microsoft Office suite, particularly Excel (it’s all about filtering and pivoting).

Got the goods? We’d love to hear from you.

Zenith is onderdeel van Publicis One Nederland

: Evidence led media & ROI
Wij zijn evidence led en hebben een focus op de effectiviteit van marketingcommunicatie vraagstukken. We denken Owned first en richten ons op de optimale balans tussen Return on Investment en Return on Involvement. 

Een paar van onze opdrachtgevers

12 redenen om bij Publicis One te werken

1. Je werkt voor ‘s werelds mooiste en grootste merken, zowel op het internationaal als op lokaal niveau

2. Je krijgt voldoende kansen en doorgroeimogelijkheden om jezelf te ontwikkelen in de richting van jouw persoonlijke talenten en kwaliteiten

3. Je krijgt veel vrijheid en verantwoorlijkheden doordat we een platte organisatie zijn waar we met klantenteams werken waarin iedereen elkaar aanvult

4. Je werkt in Amsterdam of Amstelveen, met vaste én flexwerkplekken.

5. Je werkt met de nieuwste innovaties, tools en tech-toepassingen.

6. Je hebt flexibele start- en eindwerktijden, zodat je soms wat vroeger of later kan beginnen

7. Je speelt een potje tafelvoetbal of tafeltennis als uitlaatklep tussen de bedrijven door

8. Je leert van en met fijne collega’s die nooit te beroerd zijn om te helpen

9. Je hebt de mogelijkheid om stoom af te blazen tijdens de wekelijkse Bootcamp-training

10. Je leert je collega’s echt kennen tijdens leuke media-uitjes en nu al legendarische Publicis One feestjes

11. Je wordt zo nu en dan verwend met een heerlijke (stoel)massage

12. Je krijgt 25 vakantiedagen om naast je toffe baan ook te genieten

Herken je jezelf in bovenstaand profiel? Denk je dat je hebt wat er voor nodig is om deze functie te kunnen vervullen? Wellicht vormen wij dan de perfecte match. Onder het genot van een kop koffie vinden we het leuk om je te leren kennen en je te verwelkomen in de Publicis One familie.

Indien je geïnteresseerd bent klik hier:

Acquisitie naar aanleiding van de vacatures wordt niet op prijs gesteld.

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Professor W.H. Keesomlaan 12, 1183 DJ Amstelveen